Multifaceted AD & Coupon design project involving multiple Vienna Beef initiatives across the United States. Initially, Vienna Beef requested both a set of custom, uniquely themed, holiday-specific (Valentine’s Day) ads as well as, a new market digital campaign set to run during the Super Bowl. 

The goal of the Valentine’s Day campaign was to communicate the Vienna Beef brand authentically while also breaking the monotony of the existing ads while the Goal of the Super Bowl ads were to present the traditional look of Vienna Beef but in a more sleek and updated way.

Due to being impressed by the detail, quality effectiveness and the success of the two initial campaigns, Vienna Beef asked for assistance on a summer ad campaign that included multilingual online ads and printed coupons, targeting the company’s existing patrons as they geared up for summer.